5 Great Examples of How to Create a Complete Reference Guide

5 Great Examples of How to Create a Complete Reference Guide

Reference and “how-to” guides are some of the most sought
after and read content on the internet today.

If you want to know how to do or accomplish something, you are
likely heading to Google for answers. More often than not… the
first page of results is loaded up with useful resources and
reference guides.

With such a demand for walkthroughs, tutorials and reference
guides to do pretty much everything, it’s simply one of the best
ways for content creators, businesses and brands to reach new
audiences – while also providing a ton of value in the
process.

However, not all reference guides and tutorials are the same.
Some have straight text, others have video and the best ones will
have a compilation of each. No matter what method you go with,
giving your audience what they are looking for is key.

In fact, providing your audience with the exact information,
tools,
and resources to meet their needs is a huge business in itself. If
you are offering any type of service or solution online, a complete
reference guide might be your best bet for generating new high-quality leads and customers
daily.

To help with this process, I’ve hand-selected some of the best
resource and reference guides out there, while also highlighting
what makes each of them so special.

#1. SEO and ranking sites on Google

If you’ve ever had a website, blog, or an online business,
you’ve definitely spent some time researching how to rank in Google and take
advantage of free search traffic. At the same time, if you are
doing anything related to marketing on the internet, SEM and SEO is
something you are likely keeping an eye on at all times.

However, can you remember the first time you dove into the world
of SEO and how confusing it all really was? Now just imagine how
complex it is for everyone today who is launching a new site or
business of their own. With so many different resources and
outdated guides out there, it’s tough to find which are best,
updated, and most reliable.

This brings me to the first example of a great resource guide,
which is a complete reference guide on how to rank in Google, that was
created by none other than Neil Patel.

SEO and Ranking Sites in Google reference guide

With so many different sites and blogs out there talking about
everything related to SEO, what makes Neil’s one of the best out
there? In short, it’s all about the visuals, examples, and
updates that Neil is constantly adding to his site.

As we all know, Google is changing all the time and if you
aren’t staying up to date with all of these latest trends and
algorithm changes, your site rankings will surely be affected. The
same applies to Neil’s site and the quality of content. His
tutorials and resources are always being updated all the time.

#2. Investing and stock trading

With everyone always having a focus on their financials and
having the ultimate dream of being rich and famous, many people
look to the stock market. The Dow and Nasdaq are two of the most
popular ways to buy and sell stocks, but they are often for
longterm investing, 401k accounts, and retirement.

However, these two financial markets aren’t the only games in
town. For risk-takers and those who are willing to study and master
the art of day trading, the OTC (over the counter) might be your
best option.

It’s riskier, faster-paced, and has much larger swings in
shorter amounts of time – all of which continue to attract new
investors and individuals looking to get rich through penny
stocks.

But just like anything else, if you want to find success with
something, it’s going to take a lot of work and you will need to
completely understand what it is you are doing. Millions of people
are searching Google, social media, and forums daily to learn more
about OTC and penny stock trading… which leads us to our next
example of a resource guide that is laid out just perfectly.

Warrior trading penny stocks trading guide for beginners 2020 reference guide

This example is all about learning and mastering the art of
knowing which penny stocks to buy. And no matter what your current
level of investing is, you will quickly discover everything you
need to know, as they’ve done an excellent job at creating their
tutorials, giving visual examples, and also providing video case
studies and guides for you to follow along.

When reading through tutorials and resource guides on any site,
be sure to also check reviews and testimonials found in Google and
on other sites. In the case of Warrior Trading, their case studies
and learning tools have been extremely useful to thousands of site
readers and students around the world.

#3. Web hosting and starting a blog

The majority of content and articles found on Jeff Bullas’
blog are all mainly about content creation, marketing, and running
successful websites and blogs online. With that in mind, do you
remember when you were starting your first website? If so, you’ll
be able to relate to this next reference guide example all too
well.

When starting a new site for the first time, you need to pick a
domain name, web hosting, understand how to use WordPress, and also
learn the basics of content creation and promoting your site.
Sounds easy enough if you are already a seasoned site owner, but
imagine getting all of this thrown at you with no previous
knowledge? It’s quite overwhelming.

Just like the other examples in this article, every month
millions of people are also searching for information on how to
start their own website, blog, or eCommerce site for the first
time.

With this in mind, Jeff Bullas has created an excellent guide on
how to start a
blog
.

How to start a blog in any niche with no technical experience reference guide

One of the many reasons why this reference guide stands out from
the crowd and competition is because it walks the user through
every process step by step – while also being taught from an
industry expert. His tutorials are loaded with visuals, examples,
and reasons to back up every step and recommendation Jeff makes for
would-be site owners.

If you ever needed an example of success and inspiration to
follow when starting a new blog, you can’t do much better than
Jeff Bullas. And don’t forget… all of your favorite bloggers
started off with just a domain name and a blank WordPress slate at
one point.

#4. Video marketing and going viral

Of all the content on the internet these days, nothing compares
to video content. Just take a look at YouTube and the massive
numbers they are pushing through their site daily. In fact, just
the amount of video content uploaded today would take several years
to watch!

With so much video content being created and published on a
daily basis, it’s not enough to simply create and push it out to
the masses. Instead, content creators and brands need to know what
it takes to rank video on Google content, create eye-catching
thumbnails for YouTube, and also how to start getting more views
and social shares through social media.

We’re sure there are plenty of tutorials and reference guides
for each of those methods, but in this example, we are going to
focus strictly on video marketing through social media.

How to make a YouTube video go viral 8 tips reference guide

In this how-to go viral with video on social
media
reference guide you will find a useful 9-step tutorial
that is loaded with resources, tips, and actions to take in order
to create high-quality video, how to increase user engagement,
finding the right keywords to promote and much more.

As with all tutorials and reference guide examples in today’s
post, it’s all about providing the most useful information to
your audience at all times. This resource is a perfect example of
not just telling a user how to accomplish something, but also
covering several associated factors as well.

One of the most important takeaways here is to make sure you are
following a resource site that actually practices what they preach.
In the case of Famoid, they are constantly creating new blog
content and videos, which attract millions of social media users
every month.

#5. Getting funding for your business

The internet has completely changed the way we all live and
connect with others in the world today. It has also changed the way
we find information and buy things from stores that we would
traditionally have to visit in person.

With all of this in mind, the internet hasn’t just changed
everything about the world we live in, it’s also changed how
people can make
money
or start a business online as well.

However, even with how the internet has made a lot of things a
whole lot easier, you still need to have money to fund your
idea.

With money now being easier to get access to and different
funding options available, this is something everyday people and
would-be entrepreneurs are searching for daily… but with so many
different resources and reference guides available, which is most
reliable?

A great example of how to cover everything related to
funding your new business idea can be seen in this
visual slideshow article from Entrepreneur.

10 most reliable ways to fund a startup reference guide

As mentioned, the topic of finding new ways to fund your
business is something that has been talked about and rehashed a
million times over. Entrepreneur Magazine knows this all too well,
and to provide that extra layer of value and engagement, they
created their own slideshow full of visuals, resources, and
valuable options for the end-user to consider.

This is just one of the many different resource guides and
visual slideshows that Entrepreneur offers on their site. Being
that Entrepreneur is one of the most well-known and legitimate
business information brands in the world today, you know you can
trust the content they offer on their site.

How to create an authority reference guide of your own

Now that you’ve had the opportunity to explore what’s
working for many other authority sites, brands, and websites
already, it’s time that you consider creating a detailed
step-by-step reference guide of your own.

Before getting started, make sure you go through each of the
examples above.

Once that’s been completed, it’s time to make a rough draft,
where you can also outline the focus of your reference guide and
make sure you are hitting all of the necessary data points and
needs of the end-user.

Most importantly, be sure to provide them with calls to action
throughout the article that will provide them with the necessary
tools and resources to complete their tasks, while also generating
leads for your site or business as well.

Lastly, promote the heck out of your reference guide when it’s
completed. It’s one thing to pull all of the amazing content
together, and it’s another to rank in Google and have it being
shared through social media.

Guest author:Zac Johnson is a world-renowned
blogger and entrepreneur with nearly 20 years of experience in the
online marketing space and has helped his readers generate millions
of dollars online. He shares his story and guidance at ZacJohnson.com

The post 5 Great Examples of How to Create a
Complete Reference Guide
appeared first on Jeffbullas’s Blog.

Source: FS – _Marketing
5 Great Examples of How to Create a Complete Reference
Guide